Volvo XC90 sent up some 3D ripples with the Oculus Rift DK2

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We believe that showroom experiences are now brought to you on your computer screen - all we needed to do is bring in some virtual reality. We created a 3D experience with support of the Oculus Rift, that lets you drive the virtual Volvo XC90 and feel as real as you would if you were sitting in the real deal.